Ideas: Design thinking: The buzzword everyone loves to get wrong

This article first appeared in Digital Edge, The Edge Malaysia Weekly on November 10, 2025 – November 16, 2025 Somewhere in a boardroom near you, someone is saying: “We need to do design thinking.” It lands on the table like a magic spell. Heads nod. Post-its tremble in anticipation. Someone in human resources quietly googles […]

Solutions: Powering innovation through creative education

This article first appeared in Digital Edge, The Edge Malaysia Weekly on August 11, 2025 – August 17, 2025 What if the most important skill we could teach the next generation is not how to code, but how to imagine? In today’s rapidly evolving global economy, creativity is emerging as a critical driver of innovation […]

Ideas: Creativity as catalyst to secure Southeast Asia’s digital future

This article first appeared in Digital Edge, The Edge Malaysia Weekly on May 26, 2025 – June 1, 2025 In Kuala Lumpur, a team of creative technologists has transformed an abandoned colonial building into a multimedia storytelling hub. Through projection mapping, they simulate a lush rainforest environment that reacts to movement and sound, creating a […]

Empowering Growth: Malaysia needs gender-inclusive tech start-up ecosystem

This article first appeared in Digital Edge, The Edge Malaysia Weekly on December 9, 2024 – December 15, 2024 In the rapidly evolving world of tech and innovation, Malaysia has made strides but still grapples with inclusivity. Ranked 114th in the World Economic Forum’s Global Gender Gap Report 2024, the country is far from gender […]

Digital Nomads: Balancing innovation with local impact

This article first appeared in Digital Edge, The Edge Malaysia Weekly on October 14, 2024 – October 20, 2024 The rise of digital nomadism has become one of the most significant trends in the modern workforce. In 2022, the global population of digital nomads reached 35 million, contributing close to US$800 billion annually to local […]

Meraque expands drone solutions to Uzbekistan

This article first appeared in New Straits Times. MERAQUE Group, a leading Malaysian robotics solutions company, has signed a strategic partnership with the Agriculture Ministry of the Republic of Uzbekistan. This partnership marks a significant milestone for both organisations, highlighting their mutual commitment to driving innovation, collaboration and growth in the agricultural technology sector. The […]

Azuar Zainuddin

Chief Executive Officer

Ahmad Azuar Zainuddin is an educator and entrepreneur focused on driving economic and social impact through entrepreneurship and innovation. With deep experience in capacity building and ecosystem development, he designs and delivers initiatives that empower aspiring and early-stage Malaysian entrepreneurs. Azuar is also a frequent media contributor and a sought-after speaker across the region.

He was recognised as runner-up in the Best Implementation Partner category at the 2022 Shell LiveWIRE Top Ten Innovators Awards in Mexico City. He holds a Master’s in Communications and Media Studies from Monash University and a Bachelor of Arts in Design from Curtin University. Outside of work, he enjoys reading and the arts.