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At AnEco, we transform invasive fish species; specifically the plecostomus (pleco) into 100% clean, halal-certified pet treats for cats and dogs. We oversee the R&D of product development that is to build sustainable income alternatives for fishermans, and others. Whilst addressing ecological issues and promoting ethical pet nutrition.
Satu Creative has been an essential strategic partner of AnEco as we refined our business narrative, sustainability positioning, growth strategy, and strengthened our mission of transforming invasive fish species into sustainable pet treats that benefit pets, local fishermen, and the environment. The collaboration helped AnEco build stronger market positioning, connect with ecosystem partners, and gain recognition as an emerging impact-driven startup addressing environmental and community challenges in Malaysia.
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